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• Ethos and Brand Development

• Logo Design

• Create Branding Standards

 

 

• Trend Reports and Reporting

• Market Research

• Design and Product Inspiration

 

 

• Product Line Conceptualization

• Creative Direction

 

 

 

• Product Line Development

• Apparel Design

• Season Color Palette

 

 

 

• Woven, Knit, Print Patterns

• Trim Design

• Apparel Graphic Design

 

 

• Production Process Design

• Art Production

• Fit and Finish

 

 

• Labels, Hang tags and POS Design

• Trade Show Signs and Graphics

• Web Design

 

 

• Feedback

• Awards

 

The whole process begins with your business plan, brand ethos, values, goals, and dreams. The objects and goals that are laid out here lead the way to outstanding, focused, story- driven product.

Some ideas are in and some are not. We can help you know the trends and distill them down to what you need for your product's success.

Knowing what is in the market is just as important as applying the correct trend to your line for your brand.

This is the guts of the process. This is the point where your ideas become reality.

Here is where good product becomes great. The inherent greatness of your new product is brought to life with color, texture, and finish details.

Here it is--the Final Product! This is where we help you make a few prototypes into a full production ready line.

 Presentation is key and nothing can be overlooked at this step as your product resonates your brand's core values and vision.

Feedback allows you and us the opportunity to become better by direct communication, as well as by the actions of customers and distinctions by design communities.

CAPABILITIES

Goals and Dreams

Applying Trend

Patterns, Trims & Graphics

Trend & Research

Building Product

Final Product

Marketing and Point of Sale

Evaluation

PROCESS

720.771.8331

PAUL COLLARD DESIGN  I  PCD

paul@paulcollarddesign.com